How We Think.
How We Work.
How We Execute.
We don't parachute in with generic frameworks. We diagnose portfolio-wide GTM patterns, deploy proven fixes precisely where needed, and install monitoring that scales across your entire portfolio.
Solving Portfolio GTM Challenges
Systematically
The Investor Reality
You're funding growth, but the revenue engine is a black box. Quarterly updates mask real GTM decay, and every CEO claims "our GTM is unique."
- Quarterly updates mask real GTM decay
- Every CEO claims "our GTM is unique"
- Pipeline metrics exist, but margin visibility doesn't
- Board decks show activity, not efficiency
- Exit prep reveals gaps too late
- You're funding growth but can't see the leaks
What You Need: Portfolio-wide GTM visibility with operator-grade metrics, not founder storytelling.
How the System Works (Investor View)
Alpine installs a unified GTM operating system across your portfolio. See patterns instantly, deploy fixes precisely, and track the metrics that actually predict exit value.
- Portfolio Diagnostic — One assessment language across all portcos; see patterns instantly
- Targeted Fix Library — Deploy proven sprints (ICP, offer productization, proposal systems) exactly where needed
- Benchmarked Scoring — Compare performance across Series A to growth stage; spot outliers fast
- Margin Leak Alerts — Real-time risk flags before quarterly reviews
- Exit-Ready Metrics — Track the GTM health metrics acquirers actually care about
The Outcome: You invest, operate, and exit with total clarity. No more black boxes.
How Alpine Partners With Investors
We work at the portfolio level, not just company-by-company. Pattern recognition at scale, precision fixes where needed, and systems that persist through team changes.
- We assess the portfolio, not just individual companies
- We identify repeating GTM failures across portcos
- We deploy precision sprint fixes exactly where needed
- We install monitoring systems that persist through CEO/team changes
- We deliver board-ready reporting aligned to investment thesis
That's the Alpine System for Investors: Diagnose patterns → Deploy precise fixes → Monitor systematically → Protect exit value.
Sample Sprint Fixes
For Portfolio Companies
After the portfolio diagnostic reveals patterns and specific needs, we deploy sprint fixes precisely where they're needed. Some portcos need ICP definition. Others need proposal systems or margin tracking. We match the fix to the specific revenue leak.
Foundations — Stop the Leaks
Revenue Mapping
+See exactly where value bleeds — then stop it
End patchwork GTM. We map first touch → expansion, quantify health across Pipeline, Conversion, and Expansion, and surface the bottlenecks costing deals.
- End-to-end flow map with failure points
- Quantitative health scoring across P/C/E
- Prioritized list of leaks with quantified impact
ICP Definition & Core Messaging
+Tighter ICP, lower CAC, cleaner pipeline
Target only real buyers. We extract ICP from data, pressure-test messaging with live prospects, and cut spend that attracts wrong-fit leads.
- Data-driven ICP filters (not guesses)
- Live validation with 10 ICP prospects
- Short, memorable core message that converts
Offer Productization
+Cut custom chaos — scale with a clear ladder
Packaging wins deals faster. We build a diagnostic entry offer and a 3-tier ladder that moves buyers from contact to install without reinvention.
- Diagnostic offer + 3-tier product ladder
- Clear steps from first call → install
- Templates that eliminate one-off custom builds
24-Hour Proposal System
+Momentum wins — proposals in 24 hours
Deals die in the gap. We install modular proposals, internal SLAs, and onboarding triggers that cut cycle time by 20–40%.
- Discovery doc + modular proposal kit
- Same-day / next-morning SLA
- Day-3 onboarding sequence ready
Growth — Build the Loops
Asset Extraction System
+One win → 30 assets your team actually uses
Codify customer proof into repeatable collateral so sales never runs dry — quotes, visuals, teardown stories, and drop-in templates.
- 5 assets per win; 30 pieces in syndication
- Library organized by ICP, segment, and stage
- Usage tracking tied to closed deals
Revenue Revival Loop
+Dormant ≠ dead — recover pipeline fast
Many "lost" opportunities are just mistimed. We score cold leads by Fit/Motion/Timing and run "Proof + Offer + Low-friction CTA" sequences.
- FIT/MOTION/TIMING scoring model
- Reactivation sequences by segment
- Systematic reactivation motion with measurable pipeline uplift
Expansion Engine
+Every QBR becomes a revenue event
Build a predictable motion from value realized → value expanded. Signals, plays, and scripts that make account growth systematic.
- Expansion signal tracking (usage, ROI, new need)
- 15-minute QBR script → clear next step
- Systemized cross-sell / upsell motion by ICP
Margin — Protect Efficiency
Repetition Audit & Templating
+Optimize roles, enhance resource utilization
Standardize repeated work and win back capacity. We audit every recurring task, build templates for common scenarios, and eliminate manual work that should be systematized.
- Complete workflow audit across all team members
- Template library for recurring tasks and documents
- Time-saving automation for standard processes
Process Automation & Margin Dashboard
+Automate handoffs with real-time visibility
Make margin drivers visible in real-time. We automate critical handoffs, install hygiene checks, and build dashboards that show exactly where efficiency gains compound.
- Automated handoff triggers between teams
- Real-time margin tracking dashboard
- Efficiency alerts and performance monitoring
Portfolio Command Center
+Real-time visibility across the entire portfolio
Create unified monitoring for GTM efficiency across all portcos. Dashboards, alerts, and leading indicators give you proactive control before problems escalate.
- Unified margin + pipeline monitoring for all portcos
- Early-warning alerts for slippage across portfolio
- Benchmarked scoring and comparative analytics
How We Execute
Portfolio Assessment
GTM Diagnostic — See The Patterns
We assess your portfolio companies using one standardized framework. You get a benchmarked score for every company, visibility into recurring issues across the portfolio, and prioritized fix plans tailored to each CEO's specific challenges.
Perfect for annual portfolio reviews, new fund onboarding, or pre-exit preparation.
Precision Sprint Deployment
Targeted Fixes — Right Company, Right Time
After the diagnostic, we deploy sprint fixes exactly where they're needed. Some portcos need ICP definition. Others need proposal systems or margin tracking. We match the fix to the specific revenue leak.
CEOs get hands-on execution support, and you get benchmarked progress reporting.
Ongoing Monitoring
Portfolio Performance System
Quarterly health checks, margin leak alerts, risk scoring, and board-ready reporting across all portcos. Designed for investment committees and exit prep. Persists through CEO and team changes.
We also offer retained advisory for portfolio ops teams, LP presentation support, and custom workshops for annual meetings.
Stop Guessing. Start Operationalizing Revenue.
Portfolio-wide GTM clarity for investment committees who demand operator-grade metrics.